So many things to consider in the competition for mobile handset market like whether it will be a QWERTY, touchscreen, or both. But it seems many people now also consider the operating system used and favor the ones with iOS or Android operating systems. So, it is the operating system choice and also the marketplace under the system. The following is the excerpt from the article at Fortune (CNN-Money):
Many questions about LG’s strategic choice needed answering. After all, Windows Mobile was a hastily cooked-up OS designed to keep up with Apple and Google. Microsoft had basically scaled down its PC-based Windows OS and squeezed it into a handset, making the OS painfully slow. Moreover, the problems with Windows Mobile were not restricted to speed. While in Barcelona, Ballmer was busy criticizing Apple’s App Store — not on product merit, but on the basis of Apple’s closed system. Ballmer said it was important that the App Store be open, because he viewed openness as a basic requirement.
Quite interesting.